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Customer Relationship management (212-16) practice exams

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CONTENTS:

  1. Exam Details

  2. Exam Information

Additional Information:

  1. References

Customer Relationship Management Exam Details:

Customer Relationship Management is one of the exam that can be chosen out of others available to obtain CEP (Certified e-Business Professional) Certification.

Customer Relationship Management explains the circular relationship between suppliers, technology, and customers, which together provide the infrastructure for customer support in an e-business environment.

Exam Objectives include the following:

  1. Overview of CRM

  2. Developing a Customer Strategy

  3. Customer Lifecycle Management and Lifetime Value

  4. CRM Technology

  5. Operational CRM , Analytical CRM , Collaborative CRM

  6. CRM Project Management

  7. Building a Business Case for CRM

Exam Information:

Passing score    :   70%

No of questions :   50

Test Duration    :    2 hours

Test Format      :    Multiple choice

References:

http://www.eccouncil.org/certification/exam_information/crm_exam_(212-16).aspx

 

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